The nature of business environment is highly complicated, dynamic and delicate. Every businessman should analyze it seriously, so that he may achieve objectives and goals.
The business environment is the climate or set of conditions- economic, social, political or institutional conditions in which business operations are conducted.
The environment of business consists of all those external things to which it is exposed and by which it may be influenced directly or indirectly.
Nature of Business Environment
Following facts are very significant to know that business environment.
These describe the nature of business environment:
1. Related to Economic Activities
The main objective of the business is to earn profits.
Hence, the business environment is related to the economic activities of the person (entrepreneur) like trade, commerce, industries, and direct services etc.
2. Dynamic Concept
The business environment is the dynamic concept.
The components of the environment are also subject to change according to the country timings, circumstances, etc.
3. Effects Various Factors
The business environment is affected by various factors.
These factors are interrelated and affect each other. Human factors, as well as physical factors, kept in control, but it is not possible for mutual factors.
The business and its environment are interdependent and also have natural effects.
The entrepreneur or the owner of the business cannot overlook this environment and its factors.
5. The Market of Business
The environment of the business is the market of the business also because every entrepreneur provides his products and services to this environment in he earns income profits from environment alone.
6. Effect of Economic Systems
Economic systems also affect the business environment.
For example, the public sector and private sector, both developed in India, as the adoption of the mixed economy.
7. Internal and External Environment of the Institutions
Every enterprising institution has two types of environment. Internal and external.
The institution has control over its internal environment, but it has no control over the external environment.
Hence, the business organization has to mold itself, according to the external environment.
8. Formulation of Working Plans
While planning a business institution formula that effectively achieves its objectives and goals.
During the formulation of these working plans, environment-related information is kept into consideration.
9. Creation of Utilities by Transformation
Whatever the business organization gets from the environment, is returned back to the environment.
In this process, he carries out the transformation of sources, by which various types of utilities are created.
The requirements and expectations of the consumers are satisfied by these utilities (form, place, time and rights).
10. Two Way Communication Arrangement
Every business institution keeps regular contacts with its environment. It has to keep knowledge of the ongoing changes and also has to provide information about its products and services policies etc. to the environment.
This way, it has to adopt two-way communication arrangements.
The environment of each business institution is dynamic no institution can work in the vacuum.
So, nature and scope of business environment is very wide.
12. Complementary and Dependent
Such conditions, favorable entrepreneurial environment results in the creation of a favorable business environment.
Thus, it is evident the business environment and entrepreneurial environment complement each other and are also dependent on each other.
13. Complicated System
The business environment is a complicated system, which is the outcome of various factors or components of elements.
Besides, they also affect the business activities in various forms.
14. Classifications of Boundary Lines, Controlling Factors, Pressures, and Restrictions
The environment clarifies the boundaries, controlling factors, pressures, and restrictions, within which the firm has to carry out its business activities.
Thus, now you know the how is the nature of business environment.